Page 104 - Hong Kong Housing Society Annual Report 2024/25

Public Enquiry System 公眾查詢系統
The Housing Society is committed to maintaining active dialogue 房協致力與居民及持份者保持積極對話。房
with its residents and stakeholders. Given the significance 屋事務備受關注，我們以迅速及有效的溝通
of housing-related matters, we prioritise swift and effective 為先。年內，我們的團隊透過電郵、網上表
communication. Throughout the year, our team handled over 格、電話熱線及面談等不同渠道，合共處理
3,700 public enquiries through various channels, including 超過三千七百宗公眾查詢，展示我們時刻準
emails, web-based forms, telephone hotlines, as well as in- 備就緒，全力協助社區。
person meetings, demonstrating our dedication to being readily
available to assist the community.
Engagement with the Press and Opinion Leaders 與傳媒及意見領袖溝通

Open and transparent communication fosters a culture of 公開透明的溝通有助推動合作和創新文化，
collaboration and innovation, leading to new insights and 讓我們從重要的持份者身上獲得嶄新觀點及
solutions from our valued stakeholders. We conducted 43 media 意見。年內，我們進行了四十三次傳媒採訪
interviews and activities with coverage across print, television 及活動，涵蓋報刊、電視及網上平台；另發
and online platforms, distributed 16 press releases and produced 布了十六份新聞稿，以及刊登十一篇特約資
11 advertorials throughout the year. Our media engagement 訊報道。透過這些媒體交流活動，共取得約
initiatives yielded approximately 2,617 favourable media 二千六百一十七次的正面媒體報道，相等於
mentions, with an estimated value exceeding HK$91 million. 超過九千一百萬港元的廣告價值。

We highly value the advice and feedback from community 我們高度重視社區領袖的意見及反饋，他們
leaders, whose deep understanding of community needs is vital 深深了解社區的需要，在房協及我們服務的
in bridging the Housing Society and the diverse districts it serves. 不同社區之間扮演重要的溝通橋樑角色。年
During the year, we facilitated 45 briefings and meetings with 內，我們與立法會議員、區議員及各關注團
Members of the Legislative Council, District Councillors and 體舉辦了四十五次簡介會及會議，攜手為有
various concern groups, working together for the most feasible 需要的社區謀求最可行及最佳的福祉。
and best interest of the communities in need.

102 Hong Kong Housing Society Annual Report 2023/24 香港房屋協會 2023/24 年度年報 103