The Housing Society set up the Elderly Resources Centre (ERC), the first of its kind in Hong Kong, in 2005. Through educational and experiential tours, training programmes, health screening and professional consultation services, the centre promotes the concept of “age-friendly home” in the community. After the renovation in 2020, the ERC not only showcases two age-friendly mock-up flats and introduces more than a hundred gerontech products and facilities, but also integrates with AR (augmented reality) and VR (virtual reality) applications, with an aim to provide information to advocate “ageing in place”.
The Housing Society launched a "one-stop" age-friendly home living website in early 2008 for the elderly, their families and carers, as well as professionals from elder-related services. Revamped in 2021, the website becomes an interactive educational platform with the aim to promote the concept of ageing in place and the application of gerontechnology. With the simple and easy-to-navigate design incorporating web accessibility features and multimedia elements, users can easily obtain and search valuable tips and information via various different devices, such as smartphones and tablets.